International Association of Promotional Products is the promotional products industry's international not-for-profit trade association. IAPP supports the growth and professionalism of promotional suppliers, and contends to educate and reinforce the end buyer and the industry as a whole.
— The “Professional” — magazine for promotional companies,
— the “Leader” — magazine for end-users,
— the annual IAPP Award for Russian producers of business-souvenir production,
— weekly email updates,
— affiliate programs for participation in Russian exhibitions and for visits to foreign exhibitions.