HARIBO is one of the biggest manufacturers of sweet confectionaries of the world. It is a leader of modern and innovative category — Fruit Gum — in Europe and in Russia.
Today HARIBO is an international company with 18 production places around the world, produces more than 1,000 types of products. HARIBO offers to consumers not only fruit gum products. Company also owns the brand MAOAM (category chewy candy) and the sub-brand Chamallows (category marshmallow).